Industry-specific. Revenue-focused. Built to scale.

We build AI systems for your industry—so your team can stand out, scale up, and win more, no matter their experience level.

Most teams are unprepared to compete in today's market -- and it's costing them.

Across industries—from real estate to franchise services and healthcare—teams are expected to market like pros, communicate like experts, and sell with confidence. But most were never trained for any of that.

So they guess.
They piece together tips from events, TikTok, or a college hire who’s never sold a thing.
The messaging falls flat. The results don’t match the effort. And your bottom line takes the hit.

A better way to engage your customers

Industry-Specific

AI trained on your market—or your business --not generic prompts

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 Built-In Win Strategy™

 Instant answers. More effective marketing. Real-time coaching. A system that helps your team win—no matter their skill level.

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Grow your business

Watch your profits and efficiency soar. You’ll expand faster than you ever thought possible. 

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You’re not just here to support them — you’re here to help them win.

Helping you give your people the support, strategy, and systems they need — and depend on you for — to achieve more, make more sales, and stand out in a crowded market. All while driving growth for your company or organization in the process.

 

That’s what we do at RealEdge Labs.

We help  you help your people win.


You’ve heard it all before — “this tool will change everything.” But what actually happens?



Another shiny penny. Another subscription. Another tool your people don’t use. Most platforms promise features — we deliver outcomes.


At RealEdge Labs, we don’t just hand you software. We give your team a guided system to market with precision, build confidence, and actually grow their business — not just stay busy.


It’s built around how they work, what they’re working toward, and where they’re starting — personalized to their market, their specialty, and their level of experience. Not a cookie-cutter platform they have to squeeze into.

And it’s not one more tool to manage.


It’s a turnkey system they’ll actually use — because it gives them what they need, when they need it.


This isn’t just tech. It’s traction.

RealEdge platforms act more like a  personal, high-performance coach than a tool.

They deliver the answers your people need, when they need them — with the marketing tools, strategies, and insights that actually move the needle in their industry.


No more shiny objects. No long learning curves. Just the strategy, support, and structure they need — to get the business, work the business, deliver results, and do it again

Current Solutions

Commercial Real Estate Brokerage

Land Brokerage

ABOUT US

Meet Our Founders

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Testimonials

Rod Canterbury, Broker

RE/MAX Advantage Eufala

May 2025

"It’s amazing what you can do with AI. I used it to run comps to prep for a medical listing and discovered things I didn’t expect—about a region I know extremely well! . I licensed CRE Marketing Hub for my office and brought in Ross & Tracee to train the team on AI and also Bold Trail. They showed us how the tools work hand in hand, and the response from my agents has been nothing but positive. Highly recommend!"

Kristie Kimnach, Executive Director

RE/MAX Commercial


Nov 2024

"This is an amazing platform—and it’s so needed, especially for ResComm agents who are just getting started. The calculators, the offering memorandum templates, the AI tools… they can really benefit from this. There’s nothing like it on the market. I think it’s great that you all built this. It's super cool!"

Ariel Steele, Owner

Tax Credit Connection


April 2025

"Our team had 28 tax credit sales between April 1 and April 16 so we got some good responses from using the tool and the work we did together. Woohoo!!!"

James Klossner, Associate Broker Whitetail Properties

6 months ago

"This was really great -- really was! The training on AI was worth the trip to come all the way from NY. I started playing around in the Hub and already created some really good social media posts. Very impressed."

Rich Enderlin, COO

Sperry Commercial Global Affiliates

Date

"Ross & Tracee are incredibly professional, creative and have a wealth of knowledge and the ability to guide you through the maze of social media and so much more. They are a joy to work with, always positive, very responsive and recommend them for anyone wishing to increase their presence and improve their real estate companies. Thank you for all you do!”

Nicholas Wild, Broker/Owner

Gate Properties & Management, Inc.

Date

"Tracee and Ross are absolutely wonderful to work with. They really know their stuff and are a wealth of knowledge and information! With the ever so rapidly changing technology and marketing platforms, they are cutting edge doers in this arena. I have been working with them for years and they have built me an incredible Website! My experience has been awesome and I highly recommend their services! Bravo!!!!"

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Contact Us

Contact Us:


401 E. Las Olas Blvd., Ste 1400

Fort Lauderdale, FL 33301


Phone: 954.256.0856

E-mail: Hello@RealEdgeLabs.com

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