Built on Real Estate. Driven by Innovation.

         Our story begins in real estate with Tracee Jones, Co-Founder of RealEdge Labs, who launched her career in 2002 as an agent specializing in luxury real estate, investment properties, and land sales, later transitioning into commercial real estate in 2015. In her very first year as a CRE broker, she rose to the top of her market, winning Best of Market.

          Behind that success was Ross Jones, Co-Founder and Chief AI Officer, a digital marketing strategist credited with introducing the digital marketing trends to the commercial real estate industry. By helping Tracee win Best of Market with innovative digital strategies, Ross set in motion the systems and methods that would shape their future work, and spark a movement that has since generated over $1B in leads for CRE professionals.       

That win wasn’t a one-off.

Ross and Tracee began training agents and brokers — not only showing them how to break into commercial real estate and replicate market-leading success, but also working with established CRE companies to increase production and expand through digital marketing strategies.


From boutique brokerages to national franchises, they’ve helped professionals in residential, commercial, land, business brokerage, hotel brokerage, and other real estate verticals such as lending, title companies, and development transform their marketing, sharpen their strategies, and grow their business.

Fusing Technology with On-the-Ground Experience

Ross now leads with AI, building industry-specific solutions that fuse technology with on-the-ground expertise — including the first GPTs for commercial real estate, the first AI-generated stock photography library for commercial real estate and land brokerage, and the first AI tools built specifically for land brokers.

The duo began training agents and brokers — not only showing them how to break into commercial real estate and replicate market-leading success, but also working with established CRE companies to increase production and expand through video, social media, and online marketing.


Now, Ross and Tracee, a Certified Real Estate Instructor, former CEO of the National Commercial Real Estate Association, and long-time real estate coach, have partnered to develop AI systems informed by her years as a top-producing agent and their combined experience coaching real estate professionals to success.





From boutique brokerages to national franchises, they’ve helped professionals in residential, commercial, land, business brokerage, hotel brokerage, and other real estate verticals such as lending, title companies, and development transform their marketing, sharpen their strategies, and grow their business.


RealEdge Labs is the home of CommercialRealEstateMarketing.com and the creators of Landverse AI and CRE Marketing Hub — the first AI platforms of their kind for land and commercial real estate professionals with more real estate verticals in Beta.


Beyond real estate, our leadership team has consulted and done extensive work in senior living, legal, medical franchises, ABA therapy, and the beauty industry — always with the mission of helping organizations market smarter, build stronger brands, and stay ahead of the curve.



If you’re looking for partners who understand real estate from the inside out — and know how to build the tools, strategies, and AI systems that keep you ahead in a changing market — you’ll find them here at RealEdge Labs.